The Story of Franco Masoma
Franco Masoma is more than a menswear label. It is the story of timeless elegance, masterful craftsmanship, and the quiet confidence that comes from feeling truly yourself.
Born in Los Gatos, California, the brand has become known as California’s premier men’s clothing destination, standing out among thousands of others across the state. It reflects Franco’s lifelong vision to create bespoke and luxury menswear that combines the artistry of classic tailoring with the individuality of modern style.
Every garment at Franco Masoma begins with a conversation and ends with a transformation. Franco has a gift for crafting a style you didn’t even know you were missing until you see yourself in it — authentic, confident, and entirely your own. In his Los Gatos atelier, each design is brought to life in the world’s most respected tailoring workshops in Rome and Napoli, Italy. These Italian artisans, known for their generations of expertise, transform his vision into garments that carry the finest fabrics, meticulous hand-stitching, and techniques perfected over centuries.
What sets Franco Masoma apart is the care woven into every step, from the first meeting to the final fitting. Each garment is made not only to fit perfectly, but to feel deeply personal and true to the man who wears it. This dedication to craft and experience has earned the brand over 400 five-star reviews and a loyal clientele who return year after year.
More than clothing, Franco Masoma offers a way of being. It is a reflection of the belief that every man deserves to look and feel his very best, and that true style begins with the care and attention given to each client.
Born in Los Gatos, California, the brand has become known as California’s premier men’s clothing destination, standing out among thousands of others across the state. It reflects Franco’s lifelong vision to create bespoke and luxury menswear that combines the artistry of classic tailoring with the individuality of modern style.
Every garment at Franco Masoma begins with a conversation and ends with a transformation. Franco has a gift for crafting a style you didn’t even know you were missing until you see yourself in it — authentic, confident, and entirely your own. In his Los Gatos atelier, each design is brought to life in the world’s most respected tailoring workshops in Rome and Napoli, Italy. These Italian artisans, known for their generations of expertise, transform his vision into garments that carry the finest fabrics, meticulous hand-stitching, and techniques perfected over centuries.
What sets Franco Masoma apart is the care woven into every step, from the first meeting to the final fitting. Each garment is made not only to fit perfectly, but to feel deeply personal and true to the man who wears it. This dedication to craft and experience has earned the brand over 400 five-star reviews and a loyal clientele who return year after year.
More than clothing, Franco Masoma offers a way of being. It is a reflection of the belief that every man deserves to look and feel his very best, and that true style begins with the care and attention given to each client.
